Over the weekend I attended BlogStock, the world’s only blogging festival. Despite the weather being wet and cold it was an amazing event, where I managed to meet a range of people and learnt a great deal about blogging, vlogging and photography.
Despite our stand being busy for most of the event I got to sneak away and attend a few of the insightful seminars and debates.
On Saturday I attended a very inspiring seminar held by Sean Byrne about how Instagram can make you become a successful photographer. Sean told the story of how he went from a lorry driver to a self-taught landscape, seascapes and travel photographer in four years. After one year on Instagram he had received 10,000 followers and four years later he has around 115,000 followers and has worked with National Geographic, Davidoff Coolwater, Travel Alberta, The London Helicopter Company and SBTV. I took away five great tips on how he became a successful photographer through Instagram-
- Think about the image, capture with your eyes before taking the picture.
- Go to as many Insta-meet ups to make industry contacts. That’s how Sean got to work with so many amazing people.
- Knock on as many people’s doors that you want to work with; don’t wait for them to approach you.
- Go to the brand hubs on Instagram and use as many hash tags to gain followers.
- Try to post four images a day, no more and no less.
These top tips can also be applied to other social media channel. For example, when using Facebook or Twitter, make sure you post regularly; this keeps your feed up to date and encourages higher engagement.
Sean revealed to the audience that he is the face behind the bowler man. The concept behind the bowler man is a character of a man wearing a suit with a bowler hat who is pictured around London. The images depict landscapes and locations across London, proving incredibly popular on Instagram. Thanks to his unique concept and strong Instagram presents, Sean has been approached by brands in Savile Row, who want to dress the bowler man and his images have become popular around London hotels.
As well as meeting lots of people, and attending seminars, my favourite part of the weekend was the complimentary Canadian pancakes from Alberta Canada with our affilinet tea and hot chocolate.
This was a great event and I look forward to attending it again next year.